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Media Advertising Network Millennium Microsoft mobile commerce

Microsoft Network Communications Millennium Advertising Mobile Commerce

By sources of foreign media reported yesterday that over the past two months, Microsoft has been under negotiation Mobile Ad Network Millennium Media, and claimed two title = "Dell Inspiron 9400 Battery"> Dell Inspiron 9400 Battery agree on basic terms, but still has to conclude a definitive acquisition agreement.

Before the industry have been rumors that Microsoft intends to purchase Millennium Media to expand its business of mobile advertising. If the Microsoft negotiations in relation to the latter is true, Microsoft, Google (Google) and Apple steps became the latest in mobile ad network recently acquired a large company. Previously, Apple and Google to spend U.S. $ 750 million and 2750 million, the acquisition of a mobile advertising network AdMob and Quattro Wireless. Among them, Google is still waiting for approval of purchase of AdMob United States government.

However, the trade rumors that Microsoft's acquisition of Millennium Media has expressed doubts. He believes that Microsoft was not why Millennium Media. Microsoft in 2007 after the acquisition ScreenTonic mobile advertising company, already has a number of products mobile advertising, so no hurry to buy advertising Mobile. And if Google has successfully acquired AdMob, Microsoft did not even need to avoid rushing to buy rejected Google media millennium capsule.

Some people think that Microsoft's current business focus on mobile advertising on MSN Mobile (Bing) mobile search, as well as Microsoft and Verizon and other mobile operators have signed an agreement for advertising. Microsoft's acquisition of Millennium Media allows quick access to more opportunities, covering more advertising providers, and mobile applications, such as the iPhone, Android other applications mobile platform. According to research firm Nielsen statistics show that millennial media covering 80% U.S. Internet users mobile, while Microsoft's figure was only 50%.

But the industry also pointed out that Apple, Google began offering iPhone and Android developers with a powerful advertising services, Microsoft is also possible in Windows 7 Phone platform to promote similar services, but Microsoft can use mobile advertising their product, not to start the acquisition.

Millennium Media $ 1,600 the amount of the third round of funding, the current valuation five million dollars. However, industry believes that the acquisition of Millennium Media Microsoft may be just rumors, but Microsoft has a lot of money, you can happen elsewhere, rather than the acquisition of a mobile advertising company.

Asked about the acquisition of the CAP, the media of Goals, which do not comment rumors, Microsoft has not yet comment.

According to reports by foreign media, Internet Capital Russian DST Group Group Buy American website has announced it will invest U.S. $ 135 million duGroupe and evaluation of one billion U.S. $ the site but the sources, the time Summer is not the only touch duGroupe and are willing to pay a high percentage of the price of the company, the price of other duGroupe calls for cooperation with DST.

According to sources, several other private equity firms are also title = "Dell Inspiron 9300 battery"> Dell Inspiron 9300 Battery Procurement Group, which includes Providence Equity Partners and the investment in wind energy firm Technology Crossover Ventures (Hereinafter referred to as "TCV").

DST-ups provide a higher valuation for scaring competitors. Last summer, the company worth $ 100 million in Facebook. Last fall, the developer of the Facebook game company Zynga invest $ 300 million, said that the assessment place a $ 3 billion.

But this strategy does not seem high ratings are effective. The sources said that Providence Equity Partners to provide an assessment has reached nearly $ 10 million, while the estimate TCV has more than 10 billion dollars. Thus, the disintegration DST duGroupe not only for their final best offer. DuGroupe CEO Andrew Mason @ (Andrew Mason) said: "The most recent total subversion summer time investment. They are good to find outstanding companies and entrepreneurs want a way to provide support behind the scenes, not in terms of the cooperation will be baht Zi, investment is very flexible. "

In addition, Mason also said he is very satisfied with the cooperation of the summer months, people DST believes "very intelligent"

Compellent can realize the value of mobile data architecture, the first is to reduce costs by 80% in the second half of the management to save time and again to ensure the continued availability of data, presented a strategy for revolutionary data management.

First to achieve virtualization, Compellent simplifies customer data and device management, is the virtual server of choice, beyond the drive type of paper, type interface, and RAID limitations;

Secondly, intelligent, making the volume of data to manage and realize the value of unique features;

Once In addition, the automation client, Compellent be placed to optimize data

Finally, the comprehensive program to ensure effective low carbon, Compellent title = "HP Pavilion dv9000 battery"> HP Pavilion dv9000 battery save energy and space;

Visible, Compellent is the future of enterprise storage business integration, launched in 2010, including storage facilities hardware and software. Specifically for software to simplify configuration, the storage of automatic classification, Smart storage functions, in particular, which this year launched the third quarter FCoE storage products, Ke Yi to only the expansion of the system disk Dao 1800. In the meantime, his block-level project to copy revolutionary efficient remote replication accelerated virtualization becomes simple. In the virtual server environment, storage, Compellent is the most intelligent. In addition, Compellent 100% of customers use the functions to streamline configuration.

In addition, Compellent is a hierarchical storage patented automatic flow data can be data-node activity is not automatically moved inexpensive disk to store frequently accessed data to the heretics of disk storage, so that all hard drives to maximize the use and performance. The expansion of the order of 81% of customers buy only drive Low cost high capacity disk.

products Compellent storage is done in the CDP, there are many manufacturers such practices. Its patented continuous data availability is very high.

Brian Bell, said: integration Compellent Platform, Enterprise Manager, allows the automatic management of dynamic clouds. Its unified SAN and NAS storage, unconditional support for blocking base file and data storage, heterogeneous operating system, file sharing, to avoid the area of the island.

channel model similar to U.S. to go hand in hand with partners

Commenting on the U.S. channel to promote Compellent models and strategies, and in comparison with China, what are different places, Brian Bell, said that in general the two approaches are similar in some industry ISV media practice are not the same, the approach China has differences with battery Sony VGP-BPS5 Some radio and television monopoly in closed market.

"Firstly a number of industries, and partners to develop the industry. Channel model of industry distributors of value added.

Compellent has always adopted a strategy to channel 100%. During startup, the customers themselves to promote, assist partners to promote. "Mr. Chan added.

And industry partners at the same time, coverage and promotion, indicating Compellent channel is very important. "In early May, C-DRIVE around the General Assembly will be 500 members met to discuss new guidelines on the new strategy. "Jie said.

Compellent is still present through ISVs and SI partners are marketing customers direct, Jie Chen said based on the characteristics of each sector to start, one by one, the resources to support the soon to be in place. It is now established close and cooperative relations, such as technology Teamsun days, Thailand Micro Science and Technology 10 partners. "All partners in a few sectors or resources determined. "He emphasized that Compellent channel edge, the two together, holding hands, and expand the market, but also for Compellent Technologies unique structure such as mobile data, stick in the number of a tiered storage automatically.

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